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Top Software Tools for Managing In Person Marketing Events

  • Writer: Roy Azulay
    Roy Azulay
  • Dec 23, 2025
  • 1 min read
Event management professionals using tablets and digital software tools to coordinate a live marketing event, featuring an 'Its Sassy' branded interface and real-time data tracking.

Running an in person marketing event smoothly requires reliable software tools. The right tools help with registration, check in, communication, team coordination, content capture, and analytics.

Here is a list of top software tools currently on the market that event professionals use to manage in person marketing events:

Event Registration and Ticketing

Eventbrite

Cvent

Splash

Bizzabo


Guest Check In and Badge Management

Boomset

Zkipster

OnArrival by Cvent

Certain


Event Communication and Email

Mailchimp

HubSpot Marketing Hub

Attendease

Brella


Project and Task Management

Asana

Trello

Monday

Notion


Content Capture and Asset Management

Dropbox

Google Drive

Frame.io

Bynder


Analytics and Reporting

Tableau

Google Analytics

Bizzabo Analytics

Cvent Reporting


These tools solve different needs, but choosing and integrating them effectively takes expertise. Many companies struggle with tool overload, disconnected data, and inefficient event workflows.


Why You Might Need a Partner to Manage These Tools

Software alone will not make your event successful. You need someone who can• Choose the right tools for your event goals• Configure them properly for your audience• Create workflows that support your team• Ensure data flows between systems• Train your staff and manage the technology live

That expertise is what turns tools into a smooth, stress free experience. If you want professional support managing your event software stack and executing your in person marketing event, Its Sassy can help.

We work with brands that need strategic event planning, flawless execution, and the right technology working together. Let us manage the tools and the process so you can focus on your audience and your message.

Contact Its Sassy to plan and manage your next in person marketing event.

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